Astrid Andersen – London Fashion Week Mens – AW17

To the poetic readings of James Massiah, an army of sportswear luxe soldiers traced the floor around the walls of the abandoned underground space, carrying on their shoulders the weight of oversized down coats, draping dusters, bronzed aviator styles, bomber jackets and hoodies. It was the return of Astrid Andersen, in no less of a signature aesthetic portrayal for her Autumn Winter 17 show.

Stepping into the spotlights that illuminated the concrete floor, a flurry of bronze, purple, navy and brown supported masculine athleisurewear, yet this season, Andersen took her fabrication and gave it a softer side, with velvet acting as a key agent, a far cry from the polyester nylon used for last season’s spring/summer collection. It was almost as if Andersen’s identity of urban sportswear outfitting had been transported into luxury, to maybe suit the man of today – a man who may have multiple scenarios on a daily basis and needs to move, feel comfortable, look stylish, and look put together. There was no doubt that Andersen’s Autumn Winter collection could indeed target a different customer level, as the pieces were undoubtably wearable and more ready-to-wear, less sportswear – A maturity was shown for the brand, an understanding of how a collection must sell and how indeed, to make sportswear fashionable and accessible.

words by Jasmine Banbury 

images by Ieva Lasmane

Many thanks to –

Astrid Andersen 

The British Fashion Council